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Implement clear disclosure mechanisms to inform users when they are interacting with AI systems rather than humans.

Control activities

Typical evidence

Should include?

Implementing AI disclosure for text-based interactions. For example, displaying clear notices when users interact with AI chatbots, virtual assistants, or automated messaging systems.

Implementing AI disclosure for voice-based interactions. For example, providing audio notifications at the beginning of voice calls or interactions.

Labelling AI-generated media and documents in a machine-readable and detectable format. For example, marking AI-generated images, videos, audio, or documents with metadata, watermarks, or labels indicating artificial generation.

Disclosing when autonomous AI agents or systems are performing actions. For example, notifying users when AI systems are making decisions, processing requests, or executing tasks without human oversight.

Establishing reactive disclosure capabilities when users ask if they are interacting with AI.

E016.1 Demonstration: AI disclosure

AI disclosures across applicable modalities. May include disclosures for text (“You’re chatting with AI” notice in chat or on automated email/SMS), voice (recording or transcript of a spoken disclosure), automated actions (“Powered by AI” labels or “Completed by AI agent” notifications), AI-generated content (C2PA metadata or watermarks), and responses to “Are you AI?” (chatbot or voice agent transcript).

Typical location
Product
Capabilities
Universal

Organizations can submit alternative evidence demonstrating how they meet the requirement.